广州宝马4S店
BMW 4S dealership in Guangzhou

广州宝马4S店是宝马公司新视觉指引的示范设计项目,也是未来全国范围内4S店升级的样板。该项目采用不规则几何体的设计方案,将原本平淡无奇的方盒子展厅转化为一个展现速度、力量和品质的全新视觉空间。这种设计风格将传统的展厅设计带入了一个更加现代化和未来化的领域。展厅内部采用了大量的现代化科技装备和精致的展示品,使得整个展厅充满了现代科技感和豪华气息。此外,该设计方案的成功也为其他类似项目提供了有益的借鉴和启示,将设计带向更加前沿和创新的方向。(广州,2018)

The Guangzhou BMW 4S dealership is a pilot project designed in accordance with BMW’s new visual guidelines and the model for future 4S dealership upgrades nationwide. The design scheme features irregular geometries, transforming the previously mundane rectangular showroom into a new visual space that embodies speed, power, and quality. This design style brings traditional showroom design into a more modern and futuristic realm. The interior of the showroom is equipped with a large number of modern technological devices and exquisite display items, creating an atmosphere that is both technologically advanced and luxurious. Furthermore, the success of this design scheme provides valuable reference and inspiration for other similar projects, pushing design in a more cutting-edge and innovative direction. (Guangzhou, 2018)

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